Makes enough to cover 1 whole brisket for smoking.

• 1 cup white sugar
• 1 cup brown sugar
• 2 tablespoons garlic powder
• 2 tablespoons chili powder
• 2 tablespoons Colman’s mustard
• 2 tablespoons oregano
• 2 tablespoons chili flakes
• 2 tablespoons onion powder
• 2 tablespoons paprika
• 2 tablespoons cumin
• 4 tablespoons coarse black pepper
• 2 tablespoons coarse sea salt
• 2 tablespoons instant coffee

Combine all ingredients.  Trim brisket to your preference, and pat dry.  Cover liberally with rub and then smoke according to these directions.